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4951 Grisham Drive
Rowlett, TX, 75088

Lime Media is a hybrid Out-Of-Home advertising and experiential marketing services company that works with agencies to provide visually dynamic and immersive consumer engagement programs in a variety of locations and environments.

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SEARS | ULTIMATE FOOTBALL EXPERIENCE

Jamie Brungard

CLIENT:  Sears

PROGRAM:  Ultimate Football Experience

MARKETS: 14 markets (NY, Pittsburgh, Chicago, Atlanta, Dallas, Houston + more)

DURATION: 8 weeks

When Sears created one of their biggest promotions of the year for their electronics department, they turned to Lime Media to create an engaging experience at football stadiums around the country. We created two high-tech vehicles that were a big draw at major events but flexible enough to hit retail locations and smaller events in key markets.

One vehicle was a 24′ glass box truck with five gaming kiosks where football fans played the new Madden 10 NFL game on X-box systems and 32″ HD Panasonic screens. There was also a 65″ HD screen featuring outtakes from the highly popular Sears commercial featuring future hall of fame.