Event: Texas Rose Festival
Dates:October 20th, 2018
Program Elements: Custom 28’ step van equipped with fully operating kitchen with all the necessary equipment to serve hot and fresh McDonald’s French fries. (commercial refrigeration, fry dispenser, deep-fat fryers, salt bin, working plumbing and more)
Overview: 2018 marked the 85thAnnual Texas Rose Festival. Saturday 10/20 was the parade that showcased local marching bands, floats and the rose coronation queen and runner ups in classic cars. McDonalds handed out 600 samples in the 4 hour event and brought smiles to the faces of all the attendees that weren’t expecting delicious hot fries.
Event Impressions – 2,000
Samples Distributed - 600