Client: Cost Plus World Market
Markets: Austin, Chicago, Los Angeles, San Francisco, New York City
Dates: August 28th– September 21st
Program Elements: Custom built tiny house showcasing World Market house wares.
Overview: To leverage the current trend of tiny houses taking the country, World Market built their own to showcase how their store is a one stop shop to decorate even the smallest spaces. The house made stops across the country to give consumers a unique look at World Markets product offerings. A custom photo booth setup on site gave consumers a chance to share their experience with family and friends.
Markets – 5
Event Impressions – 81,800
Miles Driven – 6,500
Photo booth participants – 500+
Footprint engagements – 23,000+
Coupons distributed – 7,500 +
Highway impressions – 590,000+